OUR FARMERS

Around 8,000 smallholders, and no broker in between

Almost all of Sri Lanka's tea is grown by smallholders on plots of a few acres. We buy their green leaf directly, support them before the harvest, and guarantee to take the crop when it comes.

smallholder farmer, plucking
THE COMMITMENT
8,000
Smallholder farming partners
100%
Green leaf bought direct from the farmer
Year round
Guaranteed buy-back of the crop
Premium
Paid above the standard green leaf price
OUR APPROACH

Support that starts long before the harvest

A farmer who is backed through the whole season grows better leaf. That is the whole argument, and it is why we work this way.

01

Green leaf, bought direct

We procure green leaf straight from smallholder farmers. A direct relationship means fair prices, a shorter chain, and leaf that reaches the factory faster and fresher.

02

Our own nursery

We cultivate tea plants in our own nursery, which lets us give partner farmers superior planting material and control quality from the very first leaf.

03

Fertiliser assistance

We supply partner farmers with high quality fertiliser. It lifts the quality of their tea and supports sustainable agricultural practice on their land.

04

A buy-back guarantee

We commit to buying our partner farmers' crop. That guarantee is financial security and peace of mind, and it lets a farmer plan a season rather than gamble on one.

A smallholder tea farmer being paid for green leaf
HOW THE MONEY WORKS

When our tea earns more, our farmers earn more

Farmer income is linked directly to the net sales average our teas achieve at the Colombo Tea Auction. We focus on quality and consistency rather than volume, which earns better prices at auction, which in turn means a consistently higher green leaf price paid back to the farmer.

On top of that we pay a premium over the regular green leaf purchasing price, as encouragement to keep leaf quality consistent and to grow their farming activity further. A share of our profits is allocated purely to the development of our farming families and their livelihoods.

THE VALUE CHAIN

Fully integrated, garden gate to export

01

Grown and plucked

Smallholder farmers grow and pluck the leaf on their own land, supported by our nursery stock and fertiliser.

02

Bought and manufactured

We buy the green leaf direct and manufacture it in our own plants, in both CTC and Orthodox methods.

03

Sold and exported

Our teas are sold at the Colombo Tea Auction and exported direct, and the price they earn flows back down the chain.

DIRIYA ARUNA

Our smallholder empowerment programme

Diriya Aruna is how we strengthen the bond, nurturing both livelihoods and long-term sustainability across our farming communities. It runs alongside the everyday commercial relationship rather than replacing it.

Beyond the programme, we invest in the communities our farmers live in, with projects in education, healthcare and infrastructure. Our dedication extends to our own staff, whose well-being and professional growth we prioritise, because a motivated team is what makes any of this work.